CEO's Strategic Planning Retreat
A Strategic Framework for Business Expansion
Expand Your Business (EYB) is the top tier of the International Labour Organization’s Start and Improve Your Business (SIYB) programme. SIYB is an enterprise development training programme designed by the ILO to strengthen business management skills and support sustainable growth.
Organisers and Facilitators
Delivered through a collaboration between NNEW and Afifen Business Consult.
NNEW
Established in 2005 under NECA—the voice of Nigeria's organized private sector—NNEW represents over 2,000 companies.
Afifen Business Consult
Empowering Entrepreneurs. We deliver globally certified training that help entrepreneurs achieve measurable growth.
Is This You?
You're at a crossroads. You see the opportunities—new markets, bigger impact—but you know that scaling systematically is fundamentally different from just growing.
You're a Fit If:
You have dedicated leads owning functional areas like Sales, Finance, or Operations.
Your business generates consistent revenue; you are planning expansion, not just validating a concept.
Revenue is rising, but you need structured systems to scale without operational chaos.
You have the data needed to make informed strategic and financial health decisions.
You and your key managers can dedicate 5 focused days to deep strategic planning.
Smart CEOs are asking:
Only 15 pre-qualified CEOs will be accepted.
5 Full Days | One Strategic Module Per Day
- Assess current financial health (5 key ratios)
- Identify competitive advantage & core competencies
- Complete comprehensive SWOT analysis
- Understand your true starting point
- Clarify vision and mission for 2026
- Choose expansion strategy (Market/Product/Diversification)
- Define ambitious but realistic business objectives
- Align strategy with CEO’s personal motivations
- Segment your customers and identify their needs
- Analyze competition and market dynamics
- Develop marketing strategies (Branding, Export, New Products)
- Build comprehensive revenue projections
- Design operations strategies to support expansion
- Plan staffing needs and organizational structure
- Calculate total capital requirements
- Develop forecasts and ICT/Technology needs
- Set KPIs for each strategic objective
- Assign ownership and deadlines to all initiatives
- Calculate ROI and investment payback period
- Develop your Complete Business Expansion Plan
Tangible Outcomes: What You Gain
You'll leave with a validated, ready-to-execute blueprint for your 2026 business expansion.
Completed Expansion Plan
A structured strategic roadmap ready for immediate execution, covering all functional sub-plans.
Defined Objectives & KPIs
Specific Key Performance Indicators to track revenue growth, market reach, and workforce productivity.
Financial Strategy Audit
A comprehensive assessment of your business' financial health with models for managing growth cash flow.
Leadership Alignment
Clearly defined ownership for priority decisions, ensuring the whole team is aligned on execution.
ILO Strategic Templates
A "take-home" set of official ILO SIYB tools and digital templates to facilitate ongoing planning.
Official ILO Certificate
An internationally recognized certificate of completion from the ILO Global SIYB programme.
Investment & Commitment
The Investment Includes:
- Expert facilitation by ILO-certified SIYB trainers.
- All official ILO SIYB training materials and strategic templates.
- Official ILO SIYB Certificate of Completion.
- Full lunch, tea breaks, and venue access throughout.
- 6-month post-programme accountability & execution support.
The CEO attends all 5 days with the manager or team lead relevant to that day's specific session.
Full Payment
₦350,000
Secure seat immediatelySplit Payment
₦175,000 + ₦225,000
Balance: ₦225K by Feb 2, 2026
⚠️ Limited to 15 companies. Participation is selective to ensure high-level peer engagement.
Eligibility & Company Needs Review
Participation is selective to protect focused peer engagement and strong outcomes for every CEO.
The Process
Complete a short Growth Readiness Assessment to confirm baseline fit.
Important: Only CEOs who complete the eligibility check will receive the Company Needs Assessment link.
Share key details about your business, priorities, and what you need from the retreat.
Submissions are reviewed within 24 hours.
If the Company Needs Assessment confirms fit, you will receive a payment link to confirm your seat.
Spaces are limited to 15 CEOs.
After payment, you receive your confirmation, logistics brief, and pre-retreat materials so you arrive ready to work in Abuja.
Frequently Asked Questions
5 days is a long time for a CEO to be away. Why is it that long?
Strategic scaling requires deep work that cannot be rushed. The 5-day format is designed to allow you to step completely out of daily "firefighting" to work on your business rather than in it. By Day 5, you leave with a finished, validated plan.
Why is it recommended to bring a Manager/Team Lead?
Execution fails when the leadership team isn't aligned. Bringing the relevant functional lead for each day (e.g., your Finance Lead on Day 4) ensures that the person responsible for implementing the plan actually helps build it. This creates immediate ownership.
Is accommodation included in the ₦350,000 fee?
The fee covers retreat facilitation, all ILO SIYB training materials, certifications, and full catering for the CEO and rotating manager. It does not include hotel accommodation.
Is the ILO SIYB certificate recognized internationally?
Yes. The Start and Improve Your Business (SIYB) programme is the flagship entrepreneurship training of the International Labour Organization (ILO), a UN agency. It is recognized in over 100 countries.